A few months ago we saw how Facebook was enhancing its Messenger function, and this has brought new developments to the social network of Mark Zuckerberg. One of the new functions with which it is expected to revolutionize the market of the purchase-sale of products between individuals is Facebook Marketplace. […]
Daily Archives: January 28, 2019
97 posts
When we talk about SEO comes to mind only the positioning on the Internet and occupy the top positions in the ranking of Google, but … Is it all like that?There are several ways to treat this type of practice, either internally on the website or OnPage, or externally or […]
The combination of colors that we use in the design of a web page can become a fundamental part of the user’s experience. In most cases we will already have some color or range of colors defined by the corporate image, but it is very interesting to use other colors […]
Hello! This post is one of those compilations full of super valuable tricks that experts usually do not tell you. On this occasion, 8 SEO super cracks are going to tell you some of their most effective black hater strategies. But first let’s define exactly what exactly Black Hat SEO […]
Choose the best CRM for your company if you want to have a competitive advantage in terms of managing your client portfolio and the treatment you have with it. With the advent of the digital world the option of using a CRM application has become a necessity. The integration with […]
Did you know that Amazon is the biggest marketplace that exists today? Thanks to its customer service, fast shipping and selling all kinds of products at a very competitive price, many users go directly to Amazon when looking for any product. But what you may not know, is that approximately […]
The much commented RGPD is already here and with it all the changes and adaptations that we have to carry out by those of us who have web pages and collect personal data of the users who browse through them. Is your website adapted to the new regulation? Do you […]
Last April 14th, the second edition of PRO Marketing DAY was held in Madrid, the Digital Marketing event organized by Aula CM, which this year welcomed more than 500 attendees, 18 papers and 4 real cases and which left us again great. moments and new learning that we gather in […]
The trends in digital marketing for 2017 are going to be very different and in a way very related to those of this past year. We are lovers of digital marketing and as good marketers we are forced to predict the great digital news of 2017. Some of the seven […]
Measure the loyalty of your customers by calculating the Churn Rate to know how many of these are left with you and how many leave you to go with the competition. Today in Soy de Marketing we will see its formula to find out exactly the proportion of clients who […]
Probably in recent times you’ve heard a lot about neuromarketing. But, do you know what neuromarketing is? Do you know what strategies we can apply when selling our product or improving our brand image? With this complete guide of neuromarketing you will discover what are the cerebral bases of the […]
Knowing the profitability of an investment is fundamental in Marketing. To calculate it, the most widespread formula is the ROI (Return On Investment) that allows us to know if the campaign we have done has had a positive or negative economic return for the company. In this post we will […]
Using vectors facilitates and improves the work visually, it allows us to save time and, although its cost is usually reduced, we can also download them for free. Given its importance and the advantages of using them, we put at your disposal the best pages to download free vectors from […]
Facebook e-commerce, this is how we will end up calling this social network in a few years. Some time ago, a professor of the subject that today would take the name of “digital marketing” told me; “Facebook is wrong betting on advertising, people do not enter Facebook to buy.” Clearly […]
Despite the phrase of the Spanish publicist Risto Mejide, today I have not come to talk about the Christian religion, but the Muslim one. Religion and Innovation, two terms that are a priori antagonistic seems that in the world of business creativity can go hand in hand. The marketing strategy […]
The new Google Adwords or Google Ads 2017 is here. A new experience of Adwords more intuitive and fast with which Google says that we will get better results. It is true that the dashboard was a bit complex, but make no mistake, they make this tool easier and more […]
Yes, that’s right, edible posts on Instagram have arrived. Before going crazy in the configuration panel of your Instagram to activate this option or downloading the latest version of Instagram, I’ll tell you that it has only been available for one day in Brazil. #Vice President of Business Development Email […]
Knowing how to include UTM parameters in Facebook Ads is fundamental in order to track and analyze our work in Marketing. The web analytics allows us to know and improve the digital marketing campaigns that we carry out, but a previous step is the implementation of this marking in the […]
WhatsApp Business has arrived in Spain. The messaging giant begins to work with companies in a formal way, although at the moment in Spain it is only a pilot in which some companies participate. Some time ago some SMEs use WhatsApp to contact their customers, promote their products or services, […]
The difference in clicks between Facebook Ads and Google Analytics is not a new issue, I’ve always heard that there were discrepancies between tools, but I never imagined it would be so much. I’ve been managing more than $ 30,000 in traffic campaigns in FB Ads for months and I’ve […]
