The leading social network in the world continues in its line of constant innovation to improve the experience of its users. In the Democratic Donor Email Lists last months he has incorporated images and videos in 360º, live videoconferences (known as Facebook Live ) or the GIF format in the publications. Now Facebook gives a boost to companies through the interactive Canvas format.
What is Facebook Canvas?
Facebook Canvas has been presented as a new full-screen ad format. It will be loaded almost instantly when the user clicks on the News Feed. It will be very attractive for mobile users, who will have much more optimized advertising.
How does Facebook Canvas work?
For companies, within “Publishing tools” they can open Facebook Canvas to manage their Canvas or create new ones. You can add components to your design to complete the “story” you want to tell your audience. This multimedia format integrates images, videos and text so you can call the action to the users in a direct and striking way.
On the part of the users, they will find very visual publications of the companies, with a great navigability to move around the Canvas and with a very high loading speed. An experience as a consumer / user of high quality in both Android and iOs.
So far, Facebook Canvas is having a great reception by users of the American social network. Facebook takes a step forward in mobile advertising to make it clear that it is still the most powerful social platform in the world. And Mediaclick, as an Online Marketing agency, is available to companies that want to start using Canvas and other tools to position themselves in social networks . Ask without commitment!