Today at Soy de Marketing we will see a useful free SEO and marketing tool to manage the SEO of a money site, a blog or a website, as well as other aspects of digital marketing.

It is important that the person responsible for digital marketing knows account manager email list, for example, the position of a website for its main keyword or other words that can generate money and in which the competition is already positioning itself. Each professional has their tools but today I bring you one that I have used a lot in recent months.

How to know our position in Google?
 

Note: We will use Google because according to the latest data that I have had access to, Google is still the main search engine we use in Spain. It is hardly worth commenting the differences with other search engines that do not represent 10% each of them.

Digital marketing tools and SEO_opt

Source: cyldigital.es/articulo/los-buscadores-mas-utilizados-en-espana

I usually, since I deal with pages that are very well positioned, at the end I enter an incognito session and look directly at my page, but I have to admit that sometimes it is very cumbersome. In this case a useful option is to use serp.com.

This website shows us the first 120 results for a specific keyword in a search engine that we previously chose. In addition, it allows us to discriminate between the search in computers or mobile devices that is usually different. It is important to mention that mobile searches are always more advanced than those of a normal computer. This means that if Google intended to modify our position as a result of the decision of its algorithm, we will appreciate it before in the mobile version.

Digital Marketing Tools 2_opt

For example, imagine that we are responsible for marketing or SEO of Stradivarius and we want to know the position of the page for the keyword “online clothing” on the stradivarius.es website, with this tool we can do it. Thanks to this tool we know the position quickly and free of charge. In this case the results are:

Digital Marketing Tools 1_opt

Based on what we see we can say that the Stradivarius website is in the position number 6, something we have checked for the keyword “online clothing” and it is true. With this tool we can do quick searches that allow us to know the position of the competition for certain keywords quickly.