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How to prepare a Marketing budget (includes template)

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How to prepare a Marketing budget (includes template)

We always ask ourselves how to elaborate a marketing budget, and how do I include the costs of Digital Marketing.

You have to understand that
Scotland email lists the entire Online budget is only part of the MASTER PLAN Marketing. 
Below I briefly illustrate what you should consider.

The above factors are elements that are or are part of the Marketing spending plan. This is the basis to analyze the variables and indicators in your strategy, such as ecommerce, general sales, product launches and, of course, Digital Marketing.

What are the steps to structure the Digital Marketing 2019 budget?

There are many ways, however it is important to calibrate the weights depending on the scope of objectives. AWARENESS, CONVERSION, INTERACTION.

One recommendation is to give greater weight to that with which you can shelter 2 or more targets per tactic. in this way you will save on costs to continue investing in Marketing.