Marketeros, after an analysis of impact, interaction and obtained scopes, I present the Top Instagram brands bulgaria email lists in Colombia more active and with greater reach.
Instagram is an incredibly popular platform with a large user base and high participation rates.
In fact, according to the PEW Research Center as of 2016, 33% of adults on the Internet are on Instagram. And according to TechCrunch, as of April 2017, Instagram has more than 700 million active users.
In other words, you have a large audience to reach.
That audience is also active. More than half of the Instagram user base starts daily session in the application according to the same PEW research study.
How to make a Digital Marketing strategy on Instagram?
Instagram Marketing Tip # 1: Switch to an Instagram commercial profile
Before embarking on your Instagram marketing journey, make sure you have an Instagram account.
These are some of the obvious benefits of making the change to a business profile:
- In addition to visiting your website, your followers can click on the contact button to get in touch with you.
- Get access to Instagram analysis tools called Statistics, where you can see statistics, such as impressions and the reach of their content.
- You can easily create and publish Instagram ads without relying on Facebook’s advertising tools.
- Increase the chances that your followers see your content in their news.
Make the change seem like a simple step, but it will make the world different from your marketing.
Instagram Marketing Tip # 2: Leverage your strategy in sponsored ads
According to eMarketer, companies that use advertising on Instagram are on the rise and the number of advertisers outperforms popular social networks like Twitter in 2017.
Instagram Marketing Tip # 3: Cross promotion in other social media channels
One of the most effective ways to increase your reach is to promote your Instagram on other social media platforms. You may already have fans / followers on Facebook, Twitter, Linkedin, etc. who know you and trust you So, why do not you invite them to follow you on Instagram too?
By focusing on cross-promotion, you can generate more exposure to your Instagram content, improve your brand image and reduce the cost of creating new content.
Instagram Marketing Tip # 4: Have a firm strategy of Instagram content
A solid content strategy is crucial to success with Instagram marketing. Because without useful and relevant content, you will have difficulties to capture the attention of your target audience. Knowing in advance what type of content will publish gives you the address you so badly need.
If you want to increase awareness of your products, I would be willing to publish more photos and videos that are “product-centric”. If it’s not about the product, you may want to show the company’s culture and give followers a behind the scenes look.
Depending on what you want to achieve with your Instagram business, you can even focus on having a mix of internally created content and user-generated content.