Marketeros, a lot of people ask me how Digital Marketing tactics should be structured on YouTube.
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I leave a guide with the most important points.
- Brand Exposure Generation Platform
Create stories with your brand, not just advertise products.
- Exhibit products and services differently
Goodbye to promotions and discounts, find out how your product is not the protagonist of the story, but the element that leads a memorable idea in video.
- Create creative campaigns that generate virality
Use the emotional elements, fun, drama, joy. So your video will have an impact.
- Dynamizing the conversation with customers
The public not only sees videos, comments, shares, loves or hates them. Try to generate this.
- Integration with your online commercial platform
Sure, your video can sell, use YouTube tags and generate a measurable sales platform.
- Leads Generator
The public is outside, you must go for them, use the segmented videos to capture the prospects.