[Tweet «Apester is a formidable platform to get to know your customers better # MarketingdeContenidos»] marketing software This tool is free and can be easily managed from an administration panel. It is very interesting and useful to know more about your audience . You can make users stop being passive to the videos, the surveys appear there, they give your customers the possibility to participate in the product. With this, you not only ensure that the consumer remains attentive and active Guatemala Bussiness Email List with your content, it also allows you to know in greater depth the interests, tastes and opinions of those who follow you. marketing software # 3 Storify: Take Advantage of Social Media Content Storify is a service for social networks that allows you to group posts and create stories. It is a tool that works by importing content from social networks . It is widely used by journalists and researchers, and has a lot of potential to share brand content . marketing software Creating a story with this platform is very simple. You simply have to select the content from different social networks to put together your new digital storytelling.
That is, previous posts are reused to create It is very useful to include content in your articles, because you can create timelines with information , combine material from different platforms with different formats. It also allows you to insert text and rearrange elements to provide context for users. [Tweet «Storify offers the opportunity to build timelines taking advantage of the content of #redessociales»] marketing software Storify was created as a social network by itself, not just as a tool. That is, on this platform you can have followers and follow users. It is a great opportunity to share stories and interact with your customers . When content is successful, you must make the most of it, recycle it, reuse it, explore it in new formats. Although it is used mainly to gather tweets, Storify allows you to retrieve the productions published on multiple social networks and combine them, link them. It is a suitable tool to experiment with the content and your followers. # The need to tell a story Telling a story is a fundamental part of content marketing. Users require attention, they are no longer easily surprised.
L to digital narrative becomes interactive and promotes the active participation of customers. It is not enough to just tell the story, your audience must be part of it, have the possibility to share it and tell it. Your brand must adapt to the constant transformations of a dynamic and versatile terrain. These tools, such as Apester, Storify or Thinglink, are opportunities that arise to adapt and you should make the most of them. It is important to use resources that allow you to get to know your customers , bring them closer to your brand and promote participation in the content. The applications to reach users and share your Guatemala Bussiness Email Database content are numerous. Story Bird, Slidestory and PicLits are some other platforms that facilitate the possibility of telling stories using visual content. Do not stay with the options that we mention here, search and select the one that best suits your needs. Do you use these tools in your content marketing strategy? Do you consider that you make the most of them? Comment your experience with us.